I am very excited today to show you the work of another one of my amazing photographer friends. After a couple of years of email friendship, Nicole Wolf and I finally got to meet this year and got to spend some real time together in Vegas at WPPI (a convention for wedding & portrait photographers). Anyway, Nicole &, her husband, Brad & her business partner, Jeremy run a hybrid photography & design studio with locations in DC & Indiana called SOTA Dzine & Studio Thisis. When I first saw their work I was so impressed because they were creating really unusual editorial style wedding portraits that I just wasn’t seeing anywhere else. I mean, there were plenty of photographers shooting in a “fashiony style” but none of them really looked like fashion images, they just looked like brides with their hands on their hips. Not SOTA, they really take it to a whole new level.
Anyway, I love their work so much that I’ve asked them to shoot a “day after” session with me and Gary. So we’ll get all dressed up again (perhaps a little messier though) and do another photo shoot in all sorts of cool locations around DC with all of the stress of the wedding behind us. Won’t that be fun?!
Here are a few of my favorite SOTA images along with a quick Q&A with Nicole.


*How long have you been photographing weddings and how did you get in the
business?
My business partner Jeremy Bustos started the company in 2000 and
asked Brad and I to join on to head up the photography end in
2001. In the beginning we had zero ambitions about being wedding
photographers. We had all worked with different mediums and wanted to
pursue a career in the commercial world of advertising and design. When we
started to look at the photography industry as a whole, back in 2001, we
noticed the biggest need for change in wedding photography. We wanted to
apply a style that was relevant to the new, trendy bride, and that just was
not being done at the time. We started shooting weddings for friends,
developed a portfolio amongst the other commercial work we were doing, and
it started to snowball from there. In 2001 we had 11 weddings and in 2002
we had 36. It was crazy to see how excited people were about our style.


*Where do you find your inspiration to create such unique images?
Well, we do other things! We work in many areas of the industry so we take
from all of that and apply it to wedding photography. We basically said in
the beginning that if we did not feel inspired about the work that we were
doing and people did not appreciate the approach, then we would not
continue. Jeremy, Brad and I constantly saturate ourselves with new and
innovative ideas. Researching websites, magazines, music, travel, art,
life, for inspiration. We pull from what we see and what we feel in our
gut. Sometimes we think Brides might think we are crazy for the ideas we
come up with, but we are usually pleasantly surprised that they get so into
it.


*What is your favorite part of the wedding day to shoot and why?
That’s a tough question because every couple reacts differently at different
points of the day. Sometimes the reception is a crazy party with 300 people
dancing the night away and the energy is intense, so that is fun. Other
times there are the sweetest, most intimate moments happening in the room
where the bride is getting ready, that it brings you to tears. All in all
however, we put a lot of energy into creating amazing portraits of the bride
and groom. We try to come up with locations and generate ideas that are
completely unique to the couple, so that is probably on the whole, where we
shine the brightest. Many of our brides come to us specifically for the
editorial portraits and then the rest of what we do is a pleasant addition.


* You offer really cool & unique wedding albums. Can you tell us a
little bit about them and maybe show an example or two?
The Albums!! We totally believe that the work is the most important, so if
you choose to display it in an album, it better make the work sing instead
of completely detracting from it. Jeremy and Brad are amazing designers and
we worked really hard to develop a product that is completely customized to
our clients. Many people say they offer custom albums, but what that
usually means is that they personally lay out the photos for you in a unique
way. We offer custom, hand done graphics, illustrations, developing logos,
fonts etc for clients, anything we can put in the album we will. They fill
out a questionnaire and give us samples from there wedding that we take and
build off of. We do not want our clients tucking there photos in a shoe box
under the bed for the next 20 years. We want them to show them off, and
have an amazing art piece that they are proud to display.

*What advice do you have for unbrides about working with a non-
traditional or avant garde photographer?
I feel like the industry is shifting and more and more brides want a variety
of styles on their wedding day. Not just traditional, not just
journalistic, not just editorial, but a combination of everything. The only
problem with this is that not everyone is proficient in all those areas. So
when looking for a photographer, be specific about what is important to you.
Look at a lot of websites and narrow down your options. We work very
closely building relationships with our clients so that we understand their
needs and what they want their wedding photos to evoke. Also, trust your
photographer! If you love them and their work, leave room for them to
interpret instead of setting a lot of limitations by giving them shot lists
etc. “Avant garde” photographers want to dig deep to create work that is
one of a kind and specific to you, no one else. Build that relationship and
trust with them and then allow them to do what they do best.

Check out their brand new blog, Overexposed.